Recently I had the pleasure of interviewing a genuine social media enthusiast, who swims through the sometimes turbulent sea of new web technologies with the grace of a dolphin and the persistence of a killer whale. Or is it he other way around?
Please welcome Tamar Weinberg, internet marketing consultant extraordinaire, community support & advertising manager at Mashable.com, and author of The New Community Rules: Marketing on the Social Web.
Funny enough, Tamar and I used to work IT for the same financial firm some years back, so reconnecting again has been fascinating.
She certainly has a lot of tips and advice she’s constantly sharing on her website, Techipedia.com, so here’s hoping everyone will find something helpful to take away from this interview!
Enjoy, and don’t forget to leave a comment!
CQ: Tell us how you became a social media guru. Have you had any painful lessons you had to learn to get here, that you can share with our readers?
Today, if you’re looking to become a social media guru, it’s much more difficult because early adopters simply have already been seen as influential. What you can do to stand out is to find and share new discoveries and share great valuable content on a regular basis. Face-to-face networking helps a lot too.
CQ: Which social network(s) are your “go-to” hangouts these days? Which networks do you feel are best used for a particular function?
CQ: Your book, The New Community Rules: Marketing on the Social Web, aims to help businesses reach new customers via this dynamic medium. How can it help authors looking to put their published books in the hands of more readers?
CQ: What are some common mistakes you see people make over and over on the social web that make you facepalm (or, for those really big mistakes, double-facepalm)?
CQ: The gist I’m getting through your commentary is that meaningful, thoughtful, and transparent participation in social media is the key to reaching people and keeping followers. Many authors we’ve met, however, do all these things (or at least, make an honest crack at it) and are still stuck in a “socal media vacuum” with just a handful of loyal followers and little growth. What’s the missing piece?
CQ: How do you feel about Google Plus, the dark horse in the social media race? Are there any “new community rules” writers should keep in mind when venturing onto G+?
CQ: Are there any emerging web technologies or resources that you are excited about? Is there something you wish existed, but doesn’t, yet?
CQ: When you’re not thinking, talking, writing, reading, and breathing social media, are there any favorite books or authors you prefer to huddle down with?
CQ: Like myself, you’re a busy working mom. Wait, I mean… you’re a mom, I’m a dad. Shouldn’t mix those things up, right? How do you keep up and stay sane through it all?
CQ: What parting words of wisdom can you impart upon newbie author bloggers just starting out on this exciting, challenging, and sometimes frustrating journey?
Where Can We Find Your Book?
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